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McDonald’s · LED Arch Experience

Experiential activation · Custom LED arches

McDonald’s · LED Arch Experience event production
Production
McDonald’s · LED Arch Experience
Our role
LED wall arches · Environment design · Buildout · Pre-production

The brief

Turn an instantly recognizable brand shape into an immersive, walk-through activation. Bring the concept off the page with a custom LED environment built for the live experience.

What we built

  • LED wall arches
  • Environment design
  • Buildout
  • Pre-production

An iconic brand. A build that goes beyond the expected. For a McDonald’s experiential activation, Create TheLAB built custom LED wall arches into a walk-through brand environment. The finished installation brought illuminated arches, branded LED surfaces, and a luminous floor together in one immersive experience. Behind the visual impact was hands-on execution: our crew assembling the structure, integrating LED panels, and bringing the environment to life. For brand teams and event agencies, this is where an ambitious concept becomes a real-world build—not just a presentation.

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The work, up close.

McDonald’s · LED Arch Experience · Finished production
Behind the arches · Create TheLAB crew assembling the LED environment.
Inside the build · LED panel integration and hands-on production.
Inside the experience · Branded LED surfaces and an illuminated floor.

Next project

MelodyVR · Live from LA

Let’s make it
unforgettable.

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